LEARN: How Experts Run Successful PPC Ad Campaigns
ADTECH PH | Did you know that Google AdWords reaches 80% of global Internet users? And research shows that PPC visitors are 50% more likely to purchase something than organic visitors. With PPC ads, you can reach the people you want to reach when and wherever you…
Major Security Breaches in the Last 10 Years – Is Online Security Still Top of Mind? [Infographic]
ADTECH PH | Just a week after Facebook’s popular messaging app WhatsApp’s hacking fiasco, another data leak scandal, this time involving Instagram, hit the news. A massive database containing private information of over 49 million users including high profile celebrities, influencers, and brands was discovered…
Seth Godin says Marketing Chiefs only last 18 Months in Jobs
AD TECH PH, Homerun Nievera | Marketing guru Seth Godin reveals that “the reason that the tenure of a CMO at a big company averages about 18 months is that it takes a year and a half for the boss to realise that pain-free, risk-free,…
NRF: Feeding the World through Sustainability
AD TECH PH | Bangkok, Thailand June 2019 | Following its successful product launch of ‘Sabzu’ at ThaiFex 2019 and ambitious plans to take leadership role in global Specialty Foods industry, the Southeast Asia’s foods manufacturer NR Instant Produce (NRF) continues to conquer yet another…
How Huawei is Dealing with its Global Brand Crisis
AD GENIUS, Homerun Nievera | First off, I’m a Huawei user and an avid fan. So much for disclosures, huh? Admittedly, it was devastating news when Google announced its cancellation of Huawei’s access to its services. The night before (Manila time) the announcement, our Huawei…
HIGHLIGHTS: Ateneo vs UST – UAAP Season 81 Volleyball Finals Game 3
via Rappler | Clicking right from the get-go, the Ateneo Lady Eagles overpowered the UST Golden Tigresses in straight sets, 25-17, 25-22. 25-22, in the do-or-die Game 3 to capture the UAAP Season 81 women’s volleyball championship on Saturday, May 18, at the jampacked Mall…
Ateneo Gets Back VolleyBall Crown vs. UST
via Rappler | They’re back on top. Clicking right from the get-go, the Ateneo Lady Eagles overpowered the UST Golden Tigresses in straight sets, 25-17, 25-22. 25-22, in the do-or-die Game 3 to capture the UAAP Season 81 women’s volleyball championship on Saturday, May 18,…
Cesafi: Green Lancers nip rival Webmasters in semis to keep 3-peat bid alivea
CEBU CITY – The University of the Visayas Green Lancers booted out bitter rivals, the University of Cebu Webmasters, 64-62, in the Final Four to keep their “three-peat” bid alive in the 2018 Cesafi men’s basketball tournament on Saturday at the Cebu Coliseum. Former league…
Slaughter recalls 2008 Cesafi Finals memories as UV, USJ-R renew rivalry
CEBU CITY – The last time the University of the Visayas Green Lancers and the University of San Jose-Recoletos Jaguars clashed in the Cesafi men’s basketball tournament finals was a certified hit. With students and alumni alike filling the Cebu Coliseum to the rafters, the…
UV rising star Yerro dedicates Cesafi juniors finals to late mom
CEBU CITY – University of the Visayas Baby Lancer star Joshua Yerro is dedicating the upcoming Cesafi high school championship series against the UC Junior Webmasters to his mother who passed away earlier this month after a bout with cancer. Burdened as he may be…